As promised I’ve also taken a closer look at the Bel Small companies the last 2 days. After researching the Bel Mid companies I had become sceptical about the results that I would find here [note: I used the same search method]. But in the end I’ve managed to find at least some companies that blog actively. That pleased me a lot! I’ll show the results in alphabetical order once more:
Global Graphics:
- Company Blog – http://blog.globalgraphics.com
Kinepolis:
- Topic blog for students – http://nl.netlog.com/kinepolis/blog
The disadvantage is however that only registered users can participate in this blog.
RealDolmen:
- Company Blog - http://realdolmen.wordpress.com/
Recticel:
- Topic blog about passive buildings – http://www.massiefpassief.be/blog.html
The blog in question is made in coorporation with WienerBerger Belgium
Roularta:
Roularta is a Media group that I’ll have to investigate further to make my final conclusions. It seems however that at least 3 of it’s entities employ blogs actively:
- Knack – http://knack.rnews.be/knack/blog/
- Le Vif/ L’express – http://levif.rnews.be/blog/
- Trends - http://trends.rnews.be/nl/economie/opinie/blogs
these 3 entities let their employees blog on a blogging part of the website.
These 5 companies seem to have a blog of their own. So in the Bel Small, existing of 43 companies, about 11,5% of the companies are actively blogging. This is quite a better result than that of the Bel Mid. But even here, there is no real reason to celebrate the results. A complete summary of all results will follow soon but it seems clear that only a few of Belgians best companies have found their way to the blogosphere. And yet many advantages could await them if they do it right.
But also in the Bel Small index there were some companies that did not have a blog of their own but were at least somehow connected to a blog. Here is what I found:
Duvel:
I really thought I would find a blog about this great bear producer. And I was right. But the blog is from a fan and not from the company itself. – http://duvel-terere.skynetblogs.be/
Lotus Bakeries:
This company offers a widget that one can post on his/her blog. – http://www.lotusbakeries.be/recipes/webwidget
Sioen:
At first I found a blog about a Belgian artist with the same name. But I also found this blog post of the CEO of Sioen on another blog: – http://www.blogjump.eu/?p=903
To conclude my equation hase become:
Bell Small + Corporate Blogging = Global Graphics + Kinepolis + RealDolmen + Recticel + Roularta







